UNMIK on AIR

November 7th 2003

B92

(By Andrea Saula)

 

That was the Jingle that for about ten years in Serbia, listeners who wanted to be aware of what was really happening, were avidly waiting to hear in the radio.

 

Those who were looking for more in news than just the trite reports on the heroic battlefield achievements throughout the former country, or biased complaints; or the financial successes of the Milosevic regime, didn’t have a lot of options; unless they were lucky enough to live in Belgrade or in some other town governed by the opposition in those days they could get some real news through b92 Radio. In that sense b92 played a very important role in the democratization process in Serbia.

 

Hello and welcome to this edition of UNMIK on AIR.

 

For those people who lived in Serbia during the 90-ies, and especially for those who were against the former regime, b92 was more then a radio station; it was a fresh breeze of optimism, a socio-cultural energizing movement, in the days when the hope of better times to come in fact didn’t exist. Even in the beginning of the 90-ies when b92 was a small, underground Belgrade radio station, it had a wider meaning and impact on society. B92 managed to cover most of the cultural spectrum; and as a result the Tickets for theatre plays, lectures or concerts organized by b92 were in demand and quickly sold out. In 1993 b92 founded a publishing house Samizdat; during those years stained by wars and the subsequent devastating economic consequences a new cultural movement had been created and B92 was its leader.

 

Veran Matic is b92’s manager and editor in chief.  

 

Veran Matic: Creating a b92 cultural movement was the strategy at the time. Partly it’s the currant strategy as well. We didn’t want to have only one media or a group of medias but we wanted to create an entire cultural movement. One of the reasons why we were pushed to create something like that was the fact that we had been constantly limited in our work. There was no other option we had for our audience but to organize some other activities and publishing was one of them. That helped us get additional publicity and realize the strategy for the defense of b92.

 

To understanding well the meaning of b92 it’s important to take a look back at what was happening in Serbia during the 90-ies. While the Serbian regime at the moment was involved in leading and supporting wars and armed clashes inside the former country, some people in Serbia itself were endangered and under huge political pressure. Those years were the years of the Slobodan Milosevic regime, when many people emigrated, some withdrew from public life, and some were expelled. But under that same regime a strong civil, anti-war movement emerged and B92 played a big role.

 

Veran Matic: During those days, the cultural scene was closed. In fact one couldn’t find a place to promote its book or to publish it in some big publishing house. Whenever our news program had been attacked we counted with the best authors, painters, theatre artists, a whole intellectual elite was prepared to defend us. On one hand we were in a position to defend our selves from the regime and on the other hand we would use the attack on b92 to develop ourselves.  

 

From the very beginning b92 was a progressive news and cultural outlet; talking about a lot of “taboos” within the Serbian society; which somehow are still indented in the society. Veran Matic explains how, in last three years, that has been the dominant concept of the publishing house.

 

Veran Matic: The idea is to provide the information about the recent past that was limited back then. The sort of information that was restricted in many areas in the Milosevic times. Although the ones that wanted to know something could get informed; still the majority was not informed what was happening.

 

A lot of changes have taken place since the early 90’s. To begin with, there is no Milosevic anymore, Serbia got its first democratic government, there is no fear of a new war, some democratic processes started to happen in Serbia and b92 is not anymore an underground, weekly independent media. Even though, the lack of democratic rules is creating a bad environment for the so-called “real freedom of press”, b92 is considered to be very influential in Serbia today. Radio, TV, book publisher, music productions, concert activities, and cultural center are some of b92 activities.  Most of these activities have an aim and that’s to shed light on the events of the recent past. Veran Matic, again.

 

Veran Matic: We think that the precondition for the democratization of a society and its development is facing its past. First we have to find out what happened, in order to learn how to avoid those mistakes from happening again. That’s not happening on the national level. It is supposed to be the obligation of the state but we can see that today those mistakes are happening again.

 

Stirring the soup can be a risky job and rejections are inevitable. But, as Veran emphasis, persistence does bring results. 

 

Veran Matic: In the beginning we were faced with some serious rejection of the audience. They were not that keen to survive wars again, to learn the facts, to face some unpleasant information. But no matter how unpleasant that is, it’s obvious that if you are persistent enough, that project with time gets to its consumers and I think that we succeeded in making some progress.

 

Presently b92 has been working on a series of projects dedicated to introduce the Serbs to the different peoples and cultures of the region. Overall, says Veran, not knowing each other contributed to the brutal clashes and wars of the past years.

Veran Matic: We published a book “Serbs and Albanians through centuries”, by Petrit Imami. In that book practically on each page everything is new to us. Actually it is a part of our history. Also we published a book by Bekim Fehmiu, a first part of his autobiography, the story about Albanian family living in Prizren before and during WW II. That was something totally new for me. First we should have a wish to find out something about each other, then we should have some habits and principles in our behavior and we should have a need to find out how does some Albanian theatre function that is governed by the actor that used to be vary famous in Serbia.

 

If nothing else b92 made some people in Serbia more curious about people that live so close to them.  And our intention today was to present a picture of Serbia, in which the role of b92, during a time of repressions and lack of freedom was remarkable.

 

Thanks for listening and stay tuned for more.